5 - Tips To Help Build Your Massage Therapy Business

If you are a massage therapist and the economy has got you down, there may be an answer.If you are getting frustrated trying to build your business up, then these tips can help you be more successful.As people become more frugal with their money, frills and unnecessary expenditures are becoming a thing of the past.With this in mind, here are five tips to help you find the customers and clientele that you need to run a successful massage therapy business.

Okay you went to school, put in your time and are ready to make some money as a massage therapist.You may have had a passion for massage for quite some time, but then when you really get ready to get started the economy bottoms.Maybe you have been in business for a long time, but all of a sudden your business has become flat because of the stagnant economy.No matter what your situation, there is a way to build up your clientele list and ultimately your bank account.

1.First, you must get your mind right.You have to get out of the doldrums and quit listening to the naysayers.Quit watching TV and listening about how bad the economy is.If you have convinced yourself that you can do no better and are going to fail, then you will fail.

As Henry Ford said, "if you think you can or you think you cannot, you are right." If you act successful, then you will be successful.People will see your positive mental attitude and want to be around you.This includes prospective clients.

2.Learn to address your prospective customer's fears.Bringing up possible fears or objections will make the prospective client feel more comfortable and trusting toward you.Some people will not get a massage because of a fear or concern that they have but are afraid or ashamed to ask.By bringing up these concerns, you will gain their trust and help them to make the decision to make an appointment for the massage.

Sometimes it is their lack of knowledge about massage that keeps them from coming in or making an appointment.They may not know what kind of massage to ask for or how each type of massage is preformed, thus they do not want to look stupid by asking.Educating your prospective clients can go a long way to building trust, respect and a client list.

There are many ways to educate the general public some of which are forums, blogs, websites or print.A column written for the local newspaper or circular is a great way to introduce yourself and educate the public about massage in general.

3.Well targeted and focused ads can draw new clients.Run as many free ads as possible.These can be run in local circulars and some newspapers for free.Other outlets are classified ads on the Internet like craigslist or backpage.These will give you a high visibility for free.

4.Run specials and hand out flyers.Run a special deal that no one can refuse.You may be losing money now, but you will make it back up on the back end.Be willing to give now to get more in return later.This will build a loyal client base.Have an open house or vendor's day where you invite other non-competing companies to come in and offer their services as well.This could include a skincare specialist, a makeup artist, a body wrap, etc.

5.Visit companies and offer an on-site massage session at lunch or during the workday at break time.Offer the company complimentary massages as a way of introducing yourself and the company rewarding their employees.You may be able to charge the company a flat rate fee for a day of service, but you will have to feel them out to see if they are willing to pay.

By making a goal oriented plan, you can build your massage therapy business into a successful and vibrant business.These are just a few tips and there are many more to help you make a solid

About the Author

Massage Therapy can be relaxing and extremely beneficial for your health.

Want free info?If you are interested in massage therapy as a profession or you are a massage therapist and want to increase your business, you can find out how at Amen Massage.

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Why Buying in a Down Market is the Way to Go

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If theres any doubt in your mind that Chicken Little is alive and well all you need to do is pick up a newspaper or turn on a newscast.Reporters nationwide are reporting the collapse of real estate prices and most are promoting the idea that real estate is the worst possible investment on the planet right now.Novice real estate investors take note: Reporters are usually behind the curve and if you get your investment advice from reporters youll get stuck behind the eight ball.Heres the truth about todays real estate market-and why now is the best time to buy.

A fundamental fact about real estate investing is that youre in it to make money.Ideally, you want to make money at three stages of a transaction:

- When you buy
- When you hold
- When you sell

In order to make money you need to buy real estate as inexpensively as you can.





The law of supply and demand says that when supply is up, demand falls-and so do prices.Thats where were at right now.You couldnt lose money unless you were trying for quite awhile because prices were on a non-stop trip to the stratosphere.However, a perfect storm was brewing and when the real estate bubble popped it was felt all over the world.Investors and speculators who waited too long to get out of real estate were bombarded by the pieces as prices tumbled back down to Earth.
By investing as heavily as you can in residential real estate when prices are at or near the bottom you stand to turn a massive profit when it heads back up again.

The reason is because youll have a jump start on people who wait too long to get into the game.While theyre plotting and planning whether prices are going up, theyre losing profits.Its nearly impossible to get in at exactly the right time.The best you can hope for is to be close.

Low prices give you an opportunity to buy more property than you could if it was more expensive.Some real estate investors are afraid to pull the trigger on a purchase because theyre afraid it might lose value before it appreciates.If youre smart and you have a good cash flow analysis done before you decide to buy, it wont matter if you lose money in the short term.

If you have positive cash flow, your property will be paying for itself on a month-to-month basis.What that means is that you have more coming in than you have going out.Thats a profit.So when your investment property turns around and begins appreciating again, you can ride the wave of appreciation as it builds equity and you become wealthier, while you continue to earn money each month off the income it produces.

Then, when you sell, you get the benefit of the price increase over what you paid for it.This is a true win-win-win situation for you as an investor.The key is having the wisdom to sell at the right time and remembering that real estate is cyclical.Making money is as simple as buying low and selling high.
Buying in a down market is the best possible time to buy.You get to be a three way winner if you follow good real estate investing sense by buying low, enjoying positive cash flow, and turning yet another profit when you sell.

Remember, by the time the news media catches wind of a trend, the trend is over.The news is for reporting what has already happened.They cant see into the future and theyre only marginally qualified to report the past.

So buy low, invest well, and secure your future today
About the Author

Peter Vekselman has been successfully investing in real
estate since 1996.

He has completed over 1000 real estate deals, owned a
construction company, been a private lender, and owned a property management
company.

To learn more about Peter please visit

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